I first learned about the American Dream from both of my grandfathers. But it was my parents, both high school teachers, who taught my sisters and me how to create our own. That lesson shaped the foundation of Bellino Financial Coaching and has allowed me to teach and coach hundreds of families in creating their own American Dream since 1986.
We believe that everyone deserves to create a financial life that supports their purpose, serves their family, and contributes to the good of society. Our mission is to help you take control of your financial future by eliminating confusion, uncertainty, and speculation. Through education, structure, and a research-driven philosophy, we guide families in making decisions aligned with their values, goals, and vision for the future.
We coach families to live confidently in their created financial future, not one shaped by chance or speculation. By shifting the focus away from emotional decision-making and chasing market trends, we provide clients with a disciplined, time-tested framework to build lasting wealth and peace of mind.
My mother once told me, “There’s only one thing no one can ever take away from you, and that’s your education.” That wisdom still drives the way we serve families today.
At Bellino Financial Coaching, we combine the power of education with the consistency of coaching. This enables our clients to discover timeless principles in areas such as:
Over the years, I’ve seen too many families misled by traditional financial service firms that prioritize sales and short-term results over long-term security and stewardship. We take a different approach, one that equips families to make informed, values-based financial decisions and rewrite their financial story for generations to come.
At Bellino Financial Coaching, we believe strong financial decisions begin with understanding the fundamentals. We help families explore disciplined savings habits, efficient risk management, and cash flow strategies that support their goals. Through our educational process, clients learn academic, structured principles that minimize speculation and promote disciplined, long-term decision-making.
Through our coaching process, we help families uncover what they didn’t know they didn’t know, then challenge what they thought they did. This is where transformation happens. Coaching allows us to come alongside you, offering consistent guidance and accountability to stay the course toward your long-term vision.
We teach the Nobel Prize-winning investment principles backed by over 60 years of academic research. This includes relentless global diversification, consistent algorithm-based rebalancing, and strategies designed to counter the unpredictability of human behavior. By systematically applying these principles, we help families potentially achieve lasting financial peace of mind.
John J. Bellino III, CHFC began his career in financial services after earning a B.S. in Business Administration from Bryant College in 1986. With over three decades of industry experience, John has held key advisory roles with firms including Northwestern Mutual, Robert W. Baird, Guardian Life Insurance, and Park Avenue Securities before founding Bellino Financial Coaching in 2022.
John, founder and CEO of Bellino Financial Coaching, is also engaged as an independent contractor serving as a licensed investment adviser representative (“IAR”) on behalf of Colomb Investment Management (“CIM”), a third-party Registered Investment Adviser (“RIA”) unaffiliated with Bellino Financial Coaching.
Colomb Investment Management is a Registered Investment Adviser registered with the United States Securities and Exchange Commission (“SEC”). Registration does not imply a certain level of skills or training, nor does it imply the SEC’s approval or endorsement of any service provided by CIM.
John is separately compensated by CIM within his capacity as an IAR and therefore has a financial incentive to promote CIM’s investment advisory services to his financial coaching clients. As an IAR of CIM, John has a fiduciary duty to act only in the client’s best interest, which includes an obligation to adhere to CIM’s policies and procedures to manage any potential conflicts of interest and maintain a clear separation between his financial coaching activities and investment advisory services. Additional information about CIM is available on CIM’s website at the following link.
Active in his local community, John is a former Cub Scout Master, past president of the Sanibel-Captiva Rotary Club, and served as a foster parent for 12 years alongside his wife, Teresa. Together they share 11 children and 8 grandchildren. When he’s not coaching families or teaching financial principles, John enjoys sports cars and traveling.
Licensed to sell: AL, AZ, CA Insurance License #0D43846, CO, CT, DE, FL, GA, IA, ID, IL, IN, KS, KY, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, PA, SC, SD, TN, TX, UT, VA, VT, WA, WI.
Elena Bellino, a graduate of Lipscomb University with a bachelor's degree in professional studies. She is licensed in life and health insurance and preparing for the Series 65. Following in her father's footsteps as a financial coach, Elena is training at Matson Money, where she is mastering the Matson Method and deepening her expertise in financial coaching and investment strategies. She is passionate about helping families achieve financial confidence and guiding them to live with purpose and peace of mind. Dedicated to empowering the next generation, Elena volunteers in her church's preschool ministry, where she strives to make a positive impact on young lives. Her commitment to both education and service reflects her mission to be a trusted advisor and a role model in her community.
Licensed to sell: FL, CT, PA
Jennifer Kiphart a native of St. Louis, Missouri, now residing in Southwest Florida, she brings over 30 years of experience as an Executive Assistant, having worked with a venture capital firm, a prestigious medical university, and an estate & tax planning attorney. Currently, she focuses on the daily operations and client servicing side of the financial industry.
She is married with two daughters and enjoys traveling, volunteering in the community, spending time at the beach, and creating lasting memories with friends and family.